Variant Cover - Avatar Press

Avatar Press

One of the most prolific users of variant covers in the modern age is Avatar Press - it is the norm for their comic books (especially first issues) to ship with a myriad of alternative covers. The first issue of the Stargate Atlantis: Wraithfall mini-series, for example, shipped with six variant edition covers, and Lady Death: Blacklands #1/2 with eight.

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    “Flee from the press and dwell with soothfastness;
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    —Geoffrey Chaucer (1340?–1400)