History
In 1977, Cadillac wanted to identify 37,000 car buyers in Chicago on a map and the only way it could be done was manually with push pins. James A. Anderson responded to the request by pioneering an automated mapping process, using computer generated dot mapping and founded Urban Science to deliver the solution. From that he grew a network planning process; turning the focus on how to optimize the correct number and location of retail outlets.
Today, Urban Science is a business-solutions company focused on supporting the needs of the sales and marketing function of the automotive industry. Urban Science leverages a scientific methodology to help client partners sell more vehicles, improve profitability and increase customer loyalty by solving the toughest challenges including planning an optimal dealership network, improving individual dealer performance, and efficiently converting sales leads into sales. Urban Science now has a team of more than 850 employees throughout 19 global offices.
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Famous quotes containing the word history:
“All things are moral. That soul, which within us is a sentiment, outside of us is a law. We feel its inspiration; out there in history we can see its fatal strength.”
—Ralph Waldo Emerson (1803–1882)
“In the history of the United States, there is no continuity at all. You can cut through it anywhere and nothing on this side of the cut has anything to do with anything on the other side.”
—Henry Brooks Adams (1838–1918)
“It’s nice to be a part of history but people should get it right. I may not be perfect, but I’m bloody close.”
—John Lydon (formerly Johnny Rotten)