Thinzettas Controversy
A complaint filed in April 1997 by the Federal Trade Commission (FTC) alleged "unfair or deceptive acts or practices, and the making of false advertisements". The complaint quoted examples in which Uno's Thinzettas were characterized as being low in fat. The FTC's complaint stated:
- "In most cases respondents' Thinzettas thin crust pizzas are not low in fat. Six out of nine types of Thinzettas thin crust pizzas contained from 14 to 36 grams of fat per serving at the time of dissemination of the advertisements.
The complaint was resolved by a consent order, which required them to cease this practice, and for 20 years maintain records about their advertisements and "materials relied upon" for the claims in their ads. The company must also keep "tests, reports, studies, surveys, demonstrations, or other evidence" that "contradict, qualify, or call into question" the representations made in their ads.
Read more about this topic: Uno Chicago Grill
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