Union City, New Jersey - Commerce

Commerce

Originally, Bergenline Avenue was the width of a cowpath, and was not regarded as a business center. Street car tracks were expected to be laid on Palisade Avenue where the Town Hall was located. However, an influential citizen named Henry Kohlmeier, who had just built his residence on Palisade Avenue, did not wish to be disturbed by the noise of the passing cars, and proposed that the tracks be laid on Bergenline Avenue, two blocks to the west, and before those who would have objected to this became aware of this change, the motion was approved.

Today Bergenline Avenue remains the city's main commercial thoroughfare. Currently the longest commercial avenue in the state, boasting over 300 retail stores and restaurants, Bergenline runs through not only the entire length of Union City from north to south, but also through West New York, Guttenberg and North Bergen, making it the main commercial strip for Northern Hudson County. Also known as the "Miracle Mile", Bergenline's largest concentration of retail and chain stores begins at the intersection of 32nd Street and continues north until 92nd Street in North Bergen, and while it is a narrow one-way, southbound street throughout most of Union City, it becomes a four lane, two-way street at 48th Street, one block south of the town's northern boundary. Bergenline Avenue is also used as the route for local parades, such as the annual Memorial Day Parade. At Union City's southern end, Bergenline is primarily a residential street, with the shopping district concentrated at Summit Avenue and Transfer Station. Although not as busy a shopping area as upper Bergenline, the city implemented a series of improvements in 2009 to improve business there, such as improved sidewalks, landscaping and street lights from Seventh Street to 13th Street.

Union City is one of several cities in Hudson County that contains a state-established "Urban Enterprise Zone", which was implemented in 1983 by the New Jersey Department of Commerce and Economic Development assist businesses and revitalize economically distressed communities in New Jersey. Businesses within the zone apply for a variety of incentives, including a sales tax reduction to customers of 3½% (from the mandated 7% statewide sales tax) at eligible merchants, with no tax on purchases made by merchants related to running their businesses. Revenue generated from the reduced sales tax is maintained in a special fund dedicated for use within the zone for specific economic development and physical improvement projects. There are approximately 180 UEZ-certified businesses in the city, which includes Bergenline Avenue from 49th to 15th Streets, 32nd Street from Bergenline Avenue to Kennedy Boulevard, Summit Avenue from 18th to Fifth Street, and Paterson Plank Road from Fifth to Seventh Streets. In addition to providing an incentive for shoppers and for business owners to invest in the area without raising taxes, up to $30,000 in annual UEZ revenue is also used for area upkeep and safety projects, marketing campaigns, and holiday decorations. According to the U.S. Bureau of Labor Statistics, Union City's unemployment rate as of September 2009 was 15%, the highest in the state, compared with the lowest, Hoboken, at 6.3%, and a state rate of 9.8%.