UEFA and Free-to-air Television
UEFA kept a policy that each country should be able to watch their own team on free-to-air television. However, UEFA was unhappy that the list of events that must be shown on terrestrial television in the United Kingdom included all of the matches in the tournament even though none of the home nations qualified for the event. Only in the United Kingdom and Belgium were pay television unable to bid for any of the live broadcasting rights. UEFA is bringing a legal case with the European Union as it saw this as infringing their property rights and distorted competition.
Read more about this topic: UEFA Euro 2008 Broadcasting Rights
Famous quotes containing the word television:
“Television is an excellent system when one has nothing to lose, as is the case with a nomadic and rootless country like the United States, but in Europe the affect of television is that of a bulldozer which reduces culture to the lowest possible denominator.”
—Marc Fumaroli (b. 1932)