National Flip Flop Day
To celebrate its 10th anniversary in 2007, Tropical Smoothie Cafe created a holiday called National Flip-Flop Day. Every year, on the third Friday in June, Tropical Smoothie Café celebrates National Flip Flop Day. Customers who come into a participating Cafes across the nation from 2 pm to 7 pm while wearing flip flops will receive a free 24oz. Jetty Punch Smoothie. Tropical Smoothie gives proceeds of a $1 paper flip flop from customers to send ill children and their families to Camp Sunshine. Camp Sunshine is a retreat based in Casco, Maine, whose mission is focused solely on addressing the effects of a life-threatening illness on every member of the immediate family—the ill child, the parents, and the siblings. The year-round program is free of charge to families.
In 2012, Tropical Smoothie Cafe raised more than $365,000 for Camp Sunshine, which brought the total amount raised since 2007 to more than $1.5 million. Money raised from Tropical Smoothie Cafe in 2012 will send 150 children and their families from across the country to camp for a week of games and activities. At their current fundraising rate of up to $400,000 per year, Tropical Smoothie Café is expected to raise more than $2 million for Camp Sunshine during the next five years. Of this $2 million, the company has pledged $1 million toward endowing a full weeklong session at Camp Sunshine every year—Tropical Smoothie Café Week. "Tropical Smoothie Cafe Raises $365,000 For Camp Sunshine Through Annual National Flip Flop Day Fundraiser". PR Newswire. August 8,2012.
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