Tottenham Hotspur F.C. - Kit

Kit

The first Tottenham kit was navy blue shirt and shorts, but after the first season the club did not have one specific design for many years. In 1884 the club changed to a "quartered" kit similar in style to that of Blackburn Rovers. Shortly after moving to Northumberland Road, the kit changed again to red shirt and blue shorts. Five years later, after becoming a professional club, they switched to a chocolate and gold striped kit.

At the end of the 19th century the club switched colours yet again, to the white shirts and blue shorts which they are now well known for wearing, hence the nickname "Lilywhites". This colour choice is thought to be in homage to Preston North End who had recently done The Double. White and navy blue have remained as the club's basic colours ever since. Soon after the First World War, the cockerel badge was added to the shirt. In 1939 numbers first appeared on shirt backs, and in 1983 Holsten became the first commercial sponsor logo to appear on the shirt. The club were the first to wear long-cut shorts, an innovation at a time where football kits all featured shorts cut well above the knee. When Thomson was chosen as kit sponsor in 2002 some Tottenham fans were unhappy as the logo on the front was red, the colour of their closest rivals, Arsenal FC. In 2006, Tottenham then succeeded in securing a record £34m sponsorship deal with internet casino group Mansion.

In July 2010 Tottenham announced that they had agreed a two-year shirt sponsorship deal with software infrastructure company Autonomy. The deal is said to be worth £20 million. In August 2010 the north London club signed a deal with leading specialist bank and asset management firm Investec to become its official shirt sponsor for the Champions League and domestic cup competitions for the next two years. The deal was reportedly worth £5 million pounds.

In March 2011, Under Armour announced a five-year deal to supply shirts and other apparel to Tottenham starting at the beginning of the 2012–13 season, but terms of the deal were undisclosed. The kit was revealed on 12 July in London and two weeks later the third kit was revealed via the promotion of Electronic Arts' FIFA 13 video game.