Target Audience
Total Immersion is a popular swimming technique with adult learners and triathletes because of its systematic progression of skills. This approach can be beneficial to entry-level adult swimmers, triathletes, distance swimmers, and those who swim for exercise and health.
Total Immersion's popularity with triathletes is evident by the many interviews with the founder that have been done by various triathlon coaches, including Kerry Sullivan of the Triathlon Summit and Rockstar Triathlete Academy, Patrick McCrann of Inside Endurance, Simon Gowen of the Simon Gowen Triathlon Show. Total Immersion is also recommended as a resource for USA Triathlon Certified Coaches.
Total Immersion clinics have also been featured for several years in a row at the Multisport World Conference and Expo.
The focus on efficiency and stroke length can be applied to swimming in competition as well. Terry Laughlin, founder of Total Immersion, coached the West Point Sprinters from 1996 to 1999. Joe Novak, one of his athletes, remains one of West Point's most notable sprinters, under Terry's coaching. Joe won nine gold medals in Patriot League Championships, having won the 50m Freestyle, 100m Freestyle and 100m Butterfly in 1996, 1997, and 1998.
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