Tom Bradley (American Politician) - Campaign For Mayor

Campaign For Mayor

In 1969, Bradley first challenged incumbent Mayor Sam Yorty, a conservative Democrat (later Republican) though the election was nonpartisan. Armed with key endorsements (including the Los Angeles Times), Bradley held a substantial lead over Yorty in the primary, but was a few percentage points shy of winning the race outright. However, in the runoff, to the dismay of supporters such as Abigail Folger and Los Angeles area Congressman Alphonzo Bell, Yorty pulled an amazing come from behind victory to win reelection primarily because he played racial politics. Yorty questioned Bradley's credibility in fighting crime and painted a picture of Bradley, his fellow Democrat, as a threat to Los Angeles because he would supposedly open up the city to feared Black Nationalists. Bradley did not use his record as a police officer in the election. With the racial factor, even many liberal white voters became hesitant to support Bradley.

It would be another four years, in 1973, before Bradley would unseat Yorty.