New Zealand
The first health warnings appeared on cigarette packets in New Zealand in 1974. Warning images accompanying text have been required to appear on each packet since 28 February 2008.
By law, 30% of the pack's front and 90% of the pack's rear must consist of graphic warning messages. Images include gangrenous toes (pictured), rotting teeth and gums, diseased lungs and smoking-damaged hearts. Cigarette packets also carry the Quitline logo and phone number and other information about quitting smoking.
In total, there are 14 different warnings. A full list with pictures is available at the New Zealand Ministry of Health's website. Warning messages are rotated annually with 7 being printed in equal quantities one year, and the other 7 messages the next. Following is a list of the warnings in English, however each message also shows a small Māori language translation.
- Smoking causes gangrene
- Smoking causes blindness
- Smoking causes mouth cancer
- You are not the only one smoking this cigarette
- Over 80% of lung cancers are caused by smoking
- Tobacco smoke is poisonous
- Smoking causes heart attacks
- Smoking can make you impotent
- Smoking is highly addictive
- Smoking causes foul and offensive breath
- Your smoking can harm your kids
- Smoking causes serious lung diseases
- Smoking more than doubles your risk of stroke
- Smoking blocks your arteries
Read more about this topic: Tobacco Packaging Warning Messages
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