Tobacco Packaging Warning Messages - India

India

Cigarette packets sold in India are required to carry graphical health warnings. The Cigarette and Other Tobacco Products (Packaging and Labelling) Rules 2008 requiring graphic health warnings came into force on 31 May. All tobacco products are required to display graphic pictures, such as pictures of diseased lungs, and the text SMOKING KILLS or TOBACCO KILLS in English, covering at least 40% of the front of the pack, and retailers must put the cigarette packs in such a way that the pictures on pack are clearly visible.

In January 2012 controversy arose when it was discovered an image of English footballer John Terry was used on a warning label.

Initially, cigarette packets sold in India were required to carry a written warning on the front of the packet with the text CIGARETTE SMOKING IS INJURIOUS TO HEALTH in English. Paan, gutkha and tobacco packets carried the warning TOBACCO IS INJURIOUS TO HEALTH in both Hindi and English.

The law later changed. According to the new law, cigarette packets were required to carry pictorial warnings of a skull or scorpion along with the text SMOKING KILLS and TOBACCO CAUSES MOUTH CANCER in both Hindi and English.

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