Time spent listening (TSL) is one of the measurements surveyed by Arbitron in determining ratings for radio stations in the U.S.. The TSL is the amount of time the average listener surveyed spent listening to each radio station at one time, before changing the station or turning it off.
The TSL is an estimate of how long the average panelist (listener) was exposed to a particular station or stations for a specific time period.
It is the equivalent of Average Time Exposed (ATE), Daily or Weekly.
TSL trends are helpful in determining if programming decisions are having an effect on the audience.
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Famous quotes containing the words time, spent and/or listening:
“Time for you and time for me,
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And for a hundred visions and revisions,
Before the taking of a toast and tea.”
—T.S. (Thomas Stearns)
“I have spent so long erecting partitions around the part of me that writes—learning how to close the door on it when ordinary life intervenes, how to close the door on ordinary life when it’s time to start writing again—that I’m not sure I could fit the two parts of me back together now.”
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“The situation of our youth is not mysterious. Children have never been very good at listening to their elders, but they have never failed to imitate them. They must, they have no other models.”
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