The Price Is Right (UK Game Show) - Pasquale Era (The Price Is Right)

Pasquale Era (The Price Is Right)

Talkback Thames debuted a revival on ITV1 on 8 May 2006, this time with former I'm a Celebrity, Get Me Out of Here! winner Joe Pasquale as host. It followed the same gameplay format as Bob Warman and Bruce Forsyth's versions, with Showcase ranges going from £500 to £3000, and the Showcase Showdown adapted the rules from the Warman version, with a car at stake; later on, the £1000 bonus was reinstated. It had a very "panto" feel to it, and it relies on nostalgia of the Crowther version, which was known for its cheap prizes because of the regulations of the time. Joe's tour manager, Ray Tizzard, made appearances as his "twin" in various pricing games.

The show expanded to an hour from 3 July 2006. This involved three games being played, a Showcase Showdown, three more games, another Showcase Showdown, and then, the winners from both showdowns take part in the 'Pasquale Finale', a spin-off on the wheel to see who will go through to the Showcase. During this format, spinning 100 in one or two spins won £1000; the player then spins for the car. In addition, prior to this, the maximum range in the Showcase increased to £4000, as the budget increased.

After the first three games and Showcase Showdown, Contestants' Row was cleared of people, and a new set of four contestants was called down.

In all versions of the programme, a perfect bid in Contestants' Row resulted in a £100 bonus in either cash or, in the Warman version, gift certificates.

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