The Electric Company - Visuals

Visuals

The series was notable for its extensive, innovative use of early computer-generated imagery, especially Scanimation, a then-state-of-the-art analog video-synthesizer system. They were often used for presenting words with particular sounds. Sometimes a cast member would be seen alongside or interacting in another way with a word animation.

The typeface used for most of the words displayed on-screen during the run was Franklin Gothic. During season one, the typeface Clarendon was also used. Spider-Man’s speech balloons were often set in Dom Casual.

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