Appearance in Popular Culture
The Simpsons episode "Catch 'Em If You Can", aired 25 April 2004, alluded to the snob appeal of The Economist in an exchange between Homer and Marge Simpson while they are travelling first-class aboard an airplane:
Homer: "Look at me, I'm reading The Economist! Did you know Indonesia is at a crossroads?"
Marge: "No!"
Homer: "It is!"
Four days later, The Economist alluded to the quote, and published an article about Indonesia referring to the "crossroads". The title of the issue was "Indonesia's Gambit", as in The Simpsons' episode. About seven months later, The Economist ran a cover headline reading "Indonesia at a Crossroads." In April 2009, The Economist published an article on Indonesian democracy with the title "Beyond the crossroads". The show returned to the joke in a much later episode, "Million Dollar Maybe". In return for a favour Homer offers another character, Barney Gumble, the contents of a tree containing his stash of "adult magazines". These turn out to be issues of The Economist, one of which features the headline "New challenges for Indonesia".
In 2006, Indian actor Abhishek Bachchan starred in a Motorola KRZR advertisement where one flight attendant asked if he wanted anything to read. He said "The Economist, please", which resulted in the young lady sitting next to him rolling her eyes and his mirror image called him a "fraud". He settles for Stardust instead.
Read more about this topic: The Economist
Famous quotes containing the words popular culture, appearance, popular and/or culture:
“The lowest form of popular culture—lack of information, misinformation, disinformation, and a contempt for the truth or the reality of most people’s lives—has overrun real journalism. Today, ordinary Americans are being stuffed with garbage.”
—Carl Bernstein (b. 1944)
“The true, prescriptive artist strives after artistic truth; the lawless artist, following blind instinct, after an appearance of naturalness. The one leads to the highest peaks of art, the other to its lowest depths.”
—Johann Wolfgang Von Goethe (1749–1832)
“All official institutions of language are repeating machines: school, sports, advertising, popular songs, news, all continually repeat the same structure, the same meaning, often the same words: the stereotype is a political fact, the major figure of ideology.”
—Roland Barthes (1915–1980)
“What culture lacks is the taste for anonymous, innumerable germination. Culture is smitten with counting and measuring; it feels out of place and uncomfortable with the innumerable; its efforts tend, on the contrary, to limit the numbers in all domains; it tries to count on its fingers.”
—Jean Dubuffet (1901–1985)