Production
A third feature film based on American Greetings' Care Bears characters was under development at Toronto's Nelvana studio as early as June 1986, a few months after the release of the second instalment, Care Bears Movie II: A New Generation. Nelvana had also begun production of a Care Bears television series set to air on the ABC network in the U.S., and Global in Canada. Whereas the other two were co-financed with U.S. companies, Nelvana raised its own money (US$5 million) for the new instalment, with assistance from Middlefield Entertainment Group. Production of Adventure in Wonderland, Nelvana's fourth animated feature, took place at the Toronto company's facilities; overseas work was handled by Taiwan's Wang Film Productions. Raymond Jafelice, the director, was previously involved in the original Care Bears Movie as a storyboard artist. Nelvana's founders—Michael Hirsh, Patrick Loubert and Clive A. Smith—were once again producers. Jack Chojnacki, the co-president of American Greetings' licensing division Those Characters from Cleveland, served as a creative consultant on this instalment; for the previous ones, he was an executive producer. In December 1986, Toronto actor Colin Fox recorded his lines for the film at the Nelvana studios.
Read more about this topic: The Care Bears Adventure In Wonderland
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