The First Myrtle Beach Golf Package
In 1962, Buster Bryan was in the Santa Maria Restaurant with the general manager of The Caravelle, Joe Thompson, trying to figure out a way to bring more business during the off season. They determined that they could build a vacation package for three nights, a round of golf at both The Dunes Club and Pine Lakes Country Club and breakfast each morning for $34.50 per person. With that idea, Buster drove to Pinehurst, North Carolina, and placed an ad in Golf World magazine. From that point forward, Myrtle Beach became home to the golf package and has since claimed the title "Golf Capital of the World".
Read more about this topic: The Caravelle Resort
Famous quotes containing the words myrtle, beach and/or golf:
“Them she upstays
Gently with myrtle band, mindless the while
Herself, though fairest unsupported flower,
From her best prop so far, and storm so nigh.”
—John Milton (1608–1674)
“We often love to think now of the life of men on beaches,—at least in midsummer, when the weather is serene; their sunny lives on the sand, amid the beach-grass and bayberries, their companion a cow, their wealth a jag of driftwood or a few beach plums, and their music the surf and the peep of the beech-bird.”
—Henry David Thoreau (1817–1862)
“And the wind shall say “Here were decent godless people;
Their only monument the asphalt road
And a thousand lost golf balls.””
—T.S. (Thomas Stearns)