The First Myrtle Beach Golf Package
In 1962, Buster Bryan was in the Santa Maria Restaurant with the general manager of The Caravelle, Joe Thompson, trying to figure out a way to bring more business during the off season. They determined that they could build a vacation package for three nights, a round of golf at both The Dunes Club and Pine Lakes Country Club and breakfast each morning for $34.50 per person. With that idea, Buster drove to Pinehurst, North Carolina, and placed an ad in Golf World magazine. From that point forward, Myrtle Beach became home to the golf package and has since claimed the title "Golf Capital of the World".
Read more about this topic: The Caravelle Resort
Famous quotes containing the words myrtle, beach and/or golf:
“But he her fears to cease
Sent down the meek-eyed Peace;
She, crowned with olive green, came softly sliding
Down through the turning sphere,
His ready harbinger,
With turtle wing the amorous clouds dividing,
And waving wide her myrtle wand,
She strikes a universal peace through sea and land.”
—John Milton (1608–1674)
“On the beach at night,
Stands a child with her father,
Watching the east, the autumn sky.
Up through the darkness,
While ravening clouds, the burial clouds, in black masses spreading,
Lower sullen and fast athwart and down the sky,”
—Walt Whitman (1819–1892)
“If there is any larceny in a man, golf will bring it out.”
—Paul Gallico (1897–1976)