Boston Post Cane Tradition
In 1909, under the savvy ownership of Edwin A. Grozier, the Boston Post engaged in its most famous publicity stunt. The paper had several hundred ornate, gold-tipped canes made and contacted the selectmen in New England's largest towns. The Boston Post Canes were given to the selectmen and presented in a ceremony to the town's oldest living man. The custom was expanded to include a community's oldest women in 1930. Many towns in New England still carry on the Boston Post cane tradition with the original canes they were awarded in 1909.
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Famous quotes containing the words cane and/or tradition:
“But a blind man’s cane poking, however clumsily, into the inmost corners of the house.”
—John Ashbery (b. 1927)
“If we are related, we shall meet. It was a tradition of the ancient world, that no metamorphosis could hide a god from a god; and there is a Greek verse which runs, “The Gods are to each other not unknown.” Friends also follow the laws of divine necessity; they gravitate to each other, and cannot otherwise.”
—Ralph Waldo Emerson (1803–1882)