Boston Post Cane Tradition
In 1909, under the savvy ownership of Edwin A. Grozier, the Boston Post engaged in its most famous publicity stunt. The paper had several hundred ornate, gold-tipped canes made and contacted the selectmen in New England's largest towns. The Boston Post Canes were given to the selectmen and presented in a ceremony to the town's oldest living man. The custom was expanded to include a community's oldest women in 1930. Many towns in New England still carry on the Boston Post cane tradition with the original canes they were awarded in 1909.
Read more about this topic: The Boston Post
Famous quotes containing the words cane and/or tradition:
“Old rockin’ chair’s got me, cane by my side;”
—Hoagy Carmichael (1899–1981)
“But, with whatever exception, it is still true that tradition characterizes the preaching of this country; that it comes out of the memory, and not out of the soul; that it aims at what is usual, and not at what is necessary and eternal; that thus historical Christianity destroys the power of preaching, by withdrawing it from the exploration of the moral nature of man; where the sublime is, where are the resources of astonishment and power.”
—Ralph Waldo Emerson (1803–1882)