Boston Post Cane Tradition
In 1909, under the savvy ownership of Edwin A. Grozier, the Boston Post engaged in its most famous publicity stunt. The paper had several hundred ornate, gold-tipped canes made and contacted the selectmen in New England's largest towns. The Boston Post Canes were given to the selectmen and presented in a ceremony to the town's oldest living man. The custom was expanded to include a community's oldest women in 1930. Many towns in New England still carry on the Boston Post cane tradition with the original canes they were awarded in 1909.
Read more about this topic: The Boston Post
Famous quotes containing the words cane and/or tradition:
“A legend is an old man with a cane known for what he used to do. Im still doing it.”
—Miles Davis (19261991)
“Where do architects and designers get their ideas? The answer, of course, is mainly from other architects and designers, so is it mere casuistry to distinguish between tradition and plagiarism?”
—Stephen Bayley (b. 1951)