Audience
A technology strategy document is usually designed to be read by non-technical stakeholders involved in business planning within an organization. It should be free of technical jargon and information technology acronyms.
The IT strategy should also be presented to or read by internal IT staff members. Many organizations circulate prior year versions to internal IT staff members for feedback before new annual IT strategy plans are created.
One critical integration point is the interface with an organization's marketing plan. The marketing plan frequently requires the support of a web site to create an appropriate on-line presence. Large organizations frequently have complex web site requirements such as web content management.
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“There’s more bad music in jazz than any other form. Maybe that’s because the audience doesn’t really know what’s happening.”
—Pat Metheny (b. 1954)
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And solitude; yet not alone, while thou
Visit’st my slumbers Nightly, or when Morn
Purples the East: still govern thou my Song,
Urania, and fit audience find, though few.”
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“When a subject is highly controversial ... one cannot hope to tell the truth. One can only show how one came to hold whatever opinion one does hold. One can only give one’s audience the chance of drawing their own conclusions as they observe the limitations, the prejudices, the idiosyncrasies of the speaker.”
—Virginia Woolf (1882–1941)