Music Video
The song's music video was directed by Matthew Rolston and premiered on Yahoo Music on November 2, 2007. In the video, a guy that Sparks likes begins following her, as she leads him to a merry go round. Sparks appears alone on the merry go round throughout the video. It also shows scenes of her and the guy on the merry go round having a good time. The video is shown in both color and black and white close face shots of Sparks intercut into it. It features a cameo appearance from Blake Lewis, the runner-up on the sixth season of American Idol, who appears briefly with Sparks on the merry go round at the end of the video.
A European version of the music video was directed by Scott Speer and was filmed to coincide with the song's re-release in Europe, due to the lack of interest of the original. The video was released in September 2008. It features Sparks in a room with several other people, at what appears to be a college gathering. As she begins to sing, Sparks is shown with a "love" tattoo on her upper arm, as vines draw themselves down her arm. Following this, the ink begins to appear on the others and the floors of the room, creating tattoos in the process. Some of the people in the room are couples, and the tattoos seem to bring them closer. The created tattoos depict images and words, such as a heart or the words "free" and "peace." Sparks is also shown by herself in an empty room, with a mirror covering the wall throughout. During one point, Sparks self-consciously looks in the mirror, coinciding with the song lyric "when I looked in the mirror, didn't deliver." There are also recurring shots of Sparks in another room against a green wall.
Read more about this topic: Tattoo (Jordin Sparks Song)
Famous quotes containing the words music and/or video:
“Music is either sacred or secular. The sacred agrees with its dignity, and here has its greatest effect on life, an effect that remains the same through all ages and epochs. Secular music should be cheerful throughout.”
—Johann Wolfgang Von Goethe (17491832)
“These people figured video was the Lords preferred means of communicating, the screen itself a kind of perpetually burning bush. Hes in the de-tails, Sublett had said once. You gotta watch for Him close.”
—William Gibson (b. 1948)