Production
For white flour, Swany White had used the same milling equipment since 1913. It had a milling capacity of about 1,000 pounds (450 kg) per hour, or 12,000 lb (5,400 kg) per business day. This was a fraction of the milling capacity of most mills. It is notable that Swany White Flour had continued to operate as a small independent while most other small regional producers have either given up or sold out.
For its conventional products, the mill had a commercial presence mainly in the Upper Midwest, however its organic products were distributed more widely. In addition to sales to distributors and retailers, Swany White had a retail outlet at the mill in Freeport. The mill's most popular product was a bleached flour sold under the brand name Faith's Best, which accounted for about 60% of all sales.
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