Stereotypes
Prejudices have biased marketing research and prevented supermarkets from seeing the potential of urban locations. National marketing firms have provided grocery store executives with statistics derived from flawed modeling techniques. These statistics include erroneous information about population decline, the perpetuation of stereotypes about the people who live in urban communities, and miscalculated income information.
Meanwhile, media portray urban areas as poor and dependent, contributing to supermarket executives' skepticism. In fact, urban areas usually consist overwhelmingly of working households with a substantial share of middle-income people.
Read more about this topic: Supermarket Shortage, Causes
Famous quotes containing the word stereotypes:
“There are certain stereotypes that are offensive. Some of them don’t worry me, though. For instance, I have always thought that Mammy character in Gone with the Wind was mighty funny. And I just loved “Amos ‘n’ Andy” on the radio. So you see, I have enough confidence in myself that those things did not bother me. I could laugh.”
—Annie Elizabeth Delany (b. 1891)
“All stereotypes turn out to be true. This is a horrifying thing about life. All those things you fought against as a youth: you begin to realize they’re stereotypes because they’re true.”
—David Cronenberg (b. 1943)
“There is a striking dichotomy between the behavior of many women in their lives at work and in their lives as mothers. Many of the same women who are battling stereotypes on the job, who are up against unspoken assumptions about the roles of men and women, seem to accept—and in their acceptance seem to reinforce—these roles at home with both their sons and their daughters.”
—Ellen Lewis (20th century)