Superbrands - Confusion

Confusion

In some countries, Superbrands is sometimes confused with a Reader’s Digest survey called SuperBrands. This survey is carried out by Reader’s Digest in Hong Kong, Malaysia, the Philippines, Singapore, Taiwan and Thailand, and the results are published by editions covering these countries.

Due to the popularization of Superbrands, Reader's Digest Super Brands was renamed "Trusted Brands".

Read more about this topic:  Superbrands

Famous quotes containing the word confusion:

    The confusion of emotions with behavior causes no end of unnecessary trouble to both adults and children. Behavior can be commanded; emotions can’t. An adult can put controls on a child’s behavior—at least part of the time—but how do you put controls on what a child feels? An adult can impose controls on his own behavior—if he’s grown up—but how does he order what he feels?
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