Going Green
Under the guidance of the Rainforest Alliance and other environmental groups, 30 percent of the publication paper Scholastic buys will be Forest Stewardship Council-certified within five years. A quarter of the paper it uses also will be recycled, with 75 percent being post-consumer waste.
The company bought 95,000 tons of paper in fiscal year 2007. Only 4 percent of that was FSC-certified, and 11 percent contained post-consumer waste fiber.
Scholastic's new website geared toward children is called Scholastic ACT GREEN! It includes interactive features to allow children to create e-cards, "green" plans and earn "green" points.
"Our five-year goals for FSC-certified and recycled paper purchases are ambitious but achievable and important," said Maureen O'Connell, Scholastic's chief financial officer and chief administrative officer.
O'Connell added that Scholastic set records with the printing of the seventh Harry Potter book, Harry Potter and the Deathly Hallows, on environmentally sound paper. The company also practices green building principles in the construction and maintenance in its headquarters and other buildings.
Read more about this topic: Study Jams
Famous quotes containing the word green:
“By many a legendary tale of violence and wrong, as well as by events which have passed before their eyes, these people have been taught to look upon white men with abhorrence.... I can sympathize with the spirit which prompts the Typee warrior to guard all the passes to his valley with the point of his levelled spear, and, standing upon the beach, with his back turned upon his green home, to hold at bay the intruding European.”
—Herman Melville (1819–1891)
“The green trees when I saw them first through one of the gates transported and ravished me, their sweetness and unusual beauty made my heart to leap, and almost mad with ecstasy, they were such strange and wonderful things.”
—Thomas Traherne (1636–1674)