Bill Kennedy and Box met in 1954 when both were working as Los Angeles parking lot attendants. After they launched Box Cards in the mid-1950s with a few California accounts, they attended the New York Stationery Show, where they added more accounts and acquired representatives. The timing was perfect, since Box Cards introduced humor and vitality to the moribund greeting card industry at the same time Harvey Kurtzman's Mad was making a transition from comic book to magazine. College freshmen who had read Mad while in high school were delighted to find their college bookstores giving a prominent display to Box Cards with such lines as: "Now that you're older... go play in the street."
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Famous quotes containing the words box and/or cards:
“The distant box is open. A sound of grain
Poured over the floor in some eagerness we
Rise with the night let out of the box of wind.”
—John Ashbery (b. 1927)
“The world is a puzzling place today. All these banks sending us credit cards, with our names on them. Well, we didn’t order any credit cards! We don’t spend what we don’t have. So we just cut them in half and throw them out, just as soon as we open them in the mail. Imagine a bank sending credit cards to two ladies over a hundred years old! What are those folks thinking?”
—Sarah Louise Delany (b. 1889)