Launch
The Avanti was publicly introduced on April 26, 1962, "simultaneously at the New York International Automobile Show and at the Annual Shareholders' Meeting." Rodger Ward, winner of the 1962 Indianapolis 500, received a Studebaker Avanti as part of his prize package, "thus becoming the first private owner of an Avanti." A Studebaker Lark convertible was the Indianapolis pace car that year and the Avanti was named the honorary pace car.
In December 1962 the Los Angeles Times reported: "Launching of operations at Studebaker's own fiber-glass body works to increase production of Avantis." Many production problems concerning the supplier, fit and finish resulted in countless delays, as well as cancelled orders.
Read more about this topic: Studebaker Avanti
Famous quotes containing the word launch:
“I had often stood on the banks of the Concord, watching the lapse of the current, an emblem of all progress, following the same law with the system, with time, and all that is made ... and at last I resolved to launch myself on its bosom and float whither it would bear me.”
—Henry David Thoreau (1817–1862)
“Now launch the small ship, now as the body dies
and life departs, launch out, the fragile soul
in the fragile ship of courage, the ark of faith
with its store of food and little cooking pans
and change of clothes,”
—D.H. (David Herbert)