Steve's Ice Cream - Industry Impact

Industry Impact

The popularity of the Heath Bar smoosh-in, created by Steve's and utilized by later chains, prompted the Heath company to expand its operation to include a commercial foods division. Later chains took concept of the smoosh-in and applied it to their operations, creating a whole new industry around it. Because Herrell trademarked the term smoosh-in, most chains refer to the term as mix-in in industry terminology.

Additionally, the name inspired computer programmers to name a function found in object-oriented programming language a Mixin. Inspired by the concept of using a basic flavor of ice cream and blending in a combination of extra items, the programmers applied the term to small sets of pre-written computer code that was mixed into the main core of a larger program. Mixins first appeared in the MIT Lisp Machine object-oriented Flavors system, which was an approach to object-orientation used in Lisp Machine Lisp.

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