Advertising & Marketing Executive
Stoute is the founder of Translation, a full service "transcultural advertising agency". In 2008, Stoute expanded Translation’s footprint by partnering with Shawn Carter (aka Jay-Z) to co-found Translation Advertising, which specializes in the multicultural market. Translation believes that its ability to manage ‘cultural’ nuances allows consumers to know the difference between marketing communications intended to relate to them versus those that intend to ‘sell to them.'
In 2009 the American Advertising Federation inducted Stoute into their Advertising Hall of Achievement, the industry's premier award for outstanding advertising professionals age 40 and under. In 2010, Steve was recognized as “Innovator of the Year” at the ADCOLOR awards ceremony, an initiative launched by the ADCOLOR Industry Coalition, to promote increased diversity in the advertising, marketing and media industries.
Read more about this topic: Steve Stoute
Famous quotes containing the words advertising and/or executive:
“Remove advertising, disable a person or firm from preconising [proclaiming] its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom.”
—J. Enoch Powell (b. 1912)
“When you give power to an executive you do not know who will be filling that position when the time of crisis comes.”
—Ernest Hemingway (18991961)