Meredith Corporation
Lacy joined Meredith in 1998 as CFO, before moving on to successive positions as division presidents of Interactive and Integrated Marketing and the Meredith Publishing Group. Lacy was named COO in 2004 and served as interim president of the Meredith Broadcasting Group from 2004 to 2005.
He took over as CEO from retiring president Bill Kerr on July 1, 2006, and has continued expanding Meredith's interactive division, overseeing the acquisition of four online media agencies, including Los Angeles-based design firm O'Grady Meyers and Washington, D.C.-based New Media Strategies.
Under Lacy's supervision, Publishers Information Bureau-measured ad revenues for Better Homes & Gardens increased by nearly $100 million since 2002, described by the industry as "amazing for a 'mature' magazine." Lacy also drew praise for his December 2002 acquisition of the American Baby Group from Primedia, opening up Meredith's access to moms, a magazine demographic key to Meredith's "family friendly" image. In 2003, Advertising Age selected Lacy as its Publishing Executive of the Year at its annual conference.
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Famous quotes containing the words meredith and/or corporation:
“Oh, there are people, all right, settled in the sea;
It is as populous as Maine today,
But no one who will give you the time of day.”
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