Starbury - Background

Background

Marbury remembers growing up in Brooklyn, NY, and not being able to afford the latest shoes. Having been inspired by a professor at Georgia Tech, Marbury has for a long time wanted to offer high-quality, inexpensive shoes to future generations of kids and basketball players, so that they would not have his same dilemma. He took this idea to Steve & Barry's, popular for on-campus university & college focused retailing. Using all the extra money the Knicks paid him, they agreed to manufacture the shoes in China, and to market them, with a third party involved to prevent sweatshop conditions.

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