Staples Inc. - Customer Relations

Customer Relations

In April 2007, Staples introduced its new "Staples Rewards" program. Benefits include free delivery on online purchases (over $45) and a quarterly 10% Rewards Coupons of purchases at the Copy and Print Center, and purchases of paper, ink, and toner. Previously Staples offered free delivery on any order for Staples Rewards card holders. Currently only Premier or associate members get free shipping on all orders, base Rewards members get free shipping when using a Staples Credit Card and Rewards card. Premier status can be attained when one spends $1,000 or more in a calendar year.

As of January 1, 2010, "Staples Rewards" now consists of the following: Earn 10% back in Staples Rewards on ink, toner, paper, and Copy and Print Center purchases every month as long as you have earned $10 or more. Also, anyone can recycle up to 10 ink or toner (20 for Premier) cartridges a month and receive $2 per cartridge in a separate Rewards Coupon. Ink Recycling Statements are now emailed.

There is no limit to the total amount of Rewards Coupons a customer can earn (one can receive multiple coupons) and has to reach a minimum of $10 in rewards for the 10% portion or it will roll over until either it has been reached or the end of the calendar quarter (whichever comes first). Rewards Statements are now emailed monthly and will expire at the end of the quarter.

Staples' stores in the United Kingdom began trialling the previously named "Staples Business Rewards" at a selected number of "Hypergrowth" stores (such as Milton Keynes, Poole, Sheffield and Southampton stores) during May 2005. To receive their rewards, customers must spend £100 or more each quarter to receive 2% back on standard purchases and 20% back on Copy and Print Centre purchases. A basic "Staples Reward" customer can receive up to £50 back in cash vouchers (which have no minimum 'spend-in-store"). If a customer spends £1,000 or more in a calendar year, the customer is upgraded to the prestigious "Premier Rewards" of which they receive 5% on standard purchases and 20% back on the Copy and Print Centre, again if the customer spends over £100 during each quarter. The customer can also receive back up to £100 in vouchers.


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