Peele began his critique of standard notions of addiction when he published Love and Addiction (coauthored with Archie Brodsky). According to Peele's experiential/environmental approach, addictions are negative patterns of behavior that result from an over-attachment people form to experiences generated from a range of involvements. Most people experience addiction to some degree at least for periods of time during their lives. He does not view addictions as medical problems but as "problems of life" that most people overcome. The failure to do so is the exception rather than the rule, he argues.
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