No-frills Brands
Stagecoach operate a number of so-called "no-frills" services across the United Kingdom and the United States. Applying the business model of the low-cost carrier air lines, these services aim to offer cheaper alternatives to the established operators in the bus, coach and rail markets, by reducing costs, and offering extremely low fares for the earliest bookings, rising nearer the journey time. This has caused many other companies, most notably National Express, to lower their fares.
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