Terminology
"Cordial", "dilute juice", and "squash" are similar products, although the products known as cordials tend to be thicker and stronger, requiring less syrup and more water to be blended. "High juice" is not a brand of squash but rather a type that contains a larger amount of juice, around 45%.
Squash is often colloquially known as "juice", especially when talking to young children because they might not understand the term "squash". But this term is a misnomer; no squash is pure juice. Squashes are commonly called according to the fruit from which they are made. More rarely, they may be called "fruit drink", especially if they are ready-diluted in a plastic bottle or paper carton (e.g., Fruit Shoot).
Squash is sometimes simply called "dilute" because it must be diluted before it is drunk.
Read more about this topic: Squash (drink)