Trademark Issues
In May 2006, the company ran into a costly legal battle with Hormel Foods over its trademark "Spam Cube". Hormel Foods claimed that the company's "Spam Cube" brand name was causing confusion amongst consumers, and that consumers were not be able to tell the difference between the Spam Cube a cube-shaped home network security device and Hormel's cube-shaped SPAM canned meat product. In February 2008, the company won the legal battle against Hormel Foods in the United States. The SPAM trademark dispute was widely publicized since the dispute would have forced the company into bankruptcy had Hormel Foods won.
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“To make life more bearable and pleasant for everybody, choose the issues that are significant enough to fight over, and ignore or use distraction for those you can let slide that day. Picking your battles will eliminate a number of conflicts, and yet will still leave you feeling in control.”
—Lawrence Balter (20th century)