Becoming A Naming Cliche
The success of solution selling has led many companies to adopt "solution" names. The proliferation of this cliche has created some funny, but bad names, such as "Kids Party Solutions", "Shoe Solutions", and "Professional Bat Management Solutions".
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Famous quotes containing the word naming:
“The night is itself sleep
And what goes on in it, the naming of the wind,
Our notes to each other, always repeated, always the same.”
—John Ashbery (b. 1927)