Ballot Stuffing
Sockpuppets may be created during an online poll to submit multiple votes in favor of the puppeteer. A related usage is creating multiple identities, each supporting the puppeteer's views in an argument, attempting to position the puppeteer as representing majority opinion and sideline opposition voices. In the abstract theory of social networks and reputation systems, this is known as a sybil attack.
A sockpuppet-like use of deceptive fake identities is used in stealth marketing. The stealth marketer creates one or more pseudonymous accounts, each one claiming to be owned by a different enthusiastic supporter of the sponsor's product or book or ideology.
Read more about this topic: Sockpuppet Investigations
Famous quotes containing the word ballot:
“Perhaps the fact that I am not a Radical or a believer in the all powerful ballot for women to right her wrongs and that I do not scorn womanly duties, but claim it as a privilege to clean up and sort of supervise the room and sew things, etc., is winning me stronger allies than anything else.”
—Ellen Henrietta Swallow Richards (1842–1911)