Simran Sethi - Career

Career

Sethi began her media career in 1993 as a documentary producer for MTV News. In 1994, she became a reporter/producer for MTV Networks Asia News, eventually taking the anchor chair in 1995. She co-created and ran the news department for MTV India in 1996. Sethi anchored and produced their news broadcast until 1997, after which she developed her own production company, SHE TV.

Sethi returned to the United States in 1999 and hosted Daily Remix for Oxygen Media. After working as a consultant for business and activist groups, she became the anchor/writer for the public television series Ethical Markets. Sethi is the contributing author (with Hazel Henderson) to the companion book for that series, Ethical Markets: Growing the Green Economy which was awarded a 2007 Nautilus Silver Book Award for Business/Conscious Leadership and a 2008 Axiom Bronze Business Book Award for Business Ethics.

Sethi co-created, hosted and oversaw all video and audio content as executive producer for TreeHugger.com, the largest environmental website on the Internet. Under her management, TreeHugger won the 2006 Vloggie for Best Green Vlog.

Lauded in Vanity Fair: The Green Issue as "The Green Messenger," Sethi hosted a forum on global warming with Nobel Laureate Al Gore and created an audio podcast series called Tune In: Podcasts About How You Can Make a Difference for Gore's non-profit The Alliance for Climate Protection. She also was named Eco-Hero of the Planet by the UK's Independent in July 2007. Sethi has moderated panels for the White House Symposium GreenGov and Clinton Global Initiative, and been a featured speaker at SXSW Eco’s 2011 Conference, TEDx Plaza Cibeles, TEDx Manhattan, the James Beard Foundation Food Conference, and SALT. Sethi keynoted Opportunity Green with Vermont Governor Peter Shumlin and organized and spoke at Sowing and Reaping: Christian Perspectives on Food & Agriculture at the University of Kansas in Lawrence, Kansas. She has been identified in Variety's Women's Impact Report as an environmental woman of impact, alongside Laurie David, Julia Louis-Dreyfus, and Sheryl Crow. Sethi also was featured on Earth First's 2008 Who's Who in Green List.

Sethi has appeared as an environmental expert on various TV programs including The Oprah Winfrey Show, The Ellen DeGeneres Show and Martha. She has contributed to NBC Nightly News, MSNBC, CNBC and The Today Show, and wrote/hosted the Powering the Planet series for CNBC. She is the creator of The Sundance Channel web series The Good Fight, highlighting global environmental justice efforts, and, along with Majora Carter, was the founding host of The Sundance Channel's environmental block The Green. Sethi formerly served on the board of advisors for New York City-based NPR station WNYC, and on the board of directors for the National Radio Project. She is the 2009 recipient of the Smith College Medal, awarded to alumnae demonstrating extraordinary professional achievements and outstanding service to their communities, and received the 2010 Champion of Sustainability Award from the American College Personnel Association.

As an associate professor at the William Allen White School of Journalism & Mass Communications at the University of Kansas, Sethi taught courses on sustainability and environmental communications. She served on the Sustainability Advisory Board for the City of Lawrence, Kansas, and is the former chair of the City’s working group on climate change policy, education and outreach. Sethi is a contributing editor for Mother Earth News, and the founder of the new website Metamorphose, an interdisciplinary exploration of the personal and cultural dimensions of transformation.

Sethi is the 2013 - 2014 Sugden Fellow/ William Gamble Fellow at the University of Melbourne in Australia, where she is conducting research on the loss of agricultural biodiversity in our food system. She recently served as the Kelly Distinguished Scholar-in-Residence at St. Catherine University, the largest women’s college in the United States. She also works with NGOs on social media and brand strategy, and is a senior communications advisor to the Center for Environmental Health in Oakland, USA, and sustainability advisor to the Adahan group in Istanbul, Turkey. Sethi is currently working on a book focused on the loss of biodiversity in our food system.

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