Simpson's-in-the-Strand

Coordinates: 51°30′38″N 0°7′15″W / 51.51056°N 0.12083°W / 51.51056; -0.12083 Simpson's-in-the-Strand is one of London's oldest traditional English restaurants. Situated in the Strand, it is part of the Savoy Buildings, which also contain one of the world's most famous hotels, the Savoy.

After a modest start in 1828 as a smoking room and soon afterwards as a coffee house, Simpson's achieved a dual fame, around 1850, for its traditional English food, particularly roast meats, and also as the most important venue in Britain for chess in the nineteenth century. Chess ceased to be a feature after Simpson's was bought by the Savoy Hotel group of companies at the end of the century, but as a purveyor of traditional English food, Simpson's has remained a celebrated dining venue throughout the twentieth century and into the twenty-first. P.G. Wodehouse called it "a restful temple of food".

Since 2005, Simpson's has been run by Fairmont Hotels and Resorts.