The phrase a simple matter of software has been in common use within the software industry since at least the early 1980s
It is often used as an ironic comment on both the growing importance of software in all human activity and the real difficulty we have in creating good quality software.
However, it is also used without irony to indicate that straightforward software development is all that is required to resolve some issue. This usage is often invoked when the speaker wants to contrast the implied ease of software changes with the suggested greater difficulty of making a hardware change or a change to an industry standard. This non-ironic usage is more often invoked by senior management and hardware engineers, than it is by software engineers.
Famous quotes containing the words simple matter, simple and/or matter:
“You are all alike, you respectable people. You can’t tell me the bursting strain of a ten-inch gun, which is a very simple matter; but you all think you can tell me the bursting strain of a man under temptation. You daren’t handle high explosives; but you’re all ready to handle honesty and truth and justice and the whole duty of man, and kill one another at that game. What a country! What a world!”
—George Bernard Shaw (1856–1950)
“The Simple Life is not a simple life.”
—Mason Cooley (b. 1927)
“When people are taken out of their depths they lose their heads, no matter how charming a bluff they may put up.”
—F. Scott Fitzgerald (1896–1940)