Shrimp Marketing - Presentation

Presentation

The main forms of presentation are head on shell on (HOSO), shell on (SO or "green headless shrimp"), peeled tail on (PTO), peeled undeveined (PUD), peeled and deveined (P&D), and butterfly tail on (BTTY-TO). Sometimes a letter 'F' is placed in front of these abbreviation for the presentation in order to state that the shrimp comes from a farm (example: FSO – farmed, shell on). European and Asian markets prefer the HOSO presentation (which is a whole shrimp), while the American shrimp market prefers the remaining presentations.

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Famous quotes containing the word presentation:

    He uses his folly like a stalking-horse, and under the presentation of that he shoots his wit.
    William Shakespeare (1564–1616)