Shopatron is an American eCommerce technology company based in California that provides eCommerce solutions to branded manufacturers and retailers of consumer goods products. Company founder and CEO Ed Stevens developed the core idea for Shopatron while working for a Russian military factory and observing the competition between manufacturers and retailers for business.
Shopatron was originally the name of a product made by FirePoppy Inc., officially launched in 2001. In 2006, FirePoppy changed its name to Shopatron.
Shopatron’s corporate headquarters is in San Luis Obispo, California, situated on the Pacific Coast midway between San Francisco and Los Angeles. In 2008, Shopatron expanded its operations to Europe with an office in Swindon, United Kingdom, about 80 miles west of London.
In March 2013, Shopatron relaunched its website and brand under what the company called the “Allied Commerce” movement, “which is based on branded manufacturers, multi-channel retailers, and local storefronts joining forces to delight online shoppers with more convenient and affordable fulfillment options.”
Today, Shopatron’s eCommerce solutions are used by more than 1,000 branded manufacturers and 20,000 retailers, who fulfill online orders via the Shopatron Order Exchange. Top multi-channel retailers like Cost Plus World Market, Modell’s, and Sport Chalet also use the solution.
Read more about Shopatron: How It Works, Products, Shopatron Solutions, Funding, Customers, External Links