"Name Change"
The institution has combined its two historical names in all university publications that are not official documents and bills itself as "Sewanee: The University of the South." The Sewanee Graphics Identity Standards Manual, a document reflecting the official policies of the university with respect to its public image, states, in part:
- First, it must be understood that the official and legal name of this institution is “The University of the South.” In the past, though, unorganized use of this official name and the University’s familiar name, Sewanee, has been confusing to those unfamiliar with the institution. In addition, college guides and Web sites that have become so crucial in young people’s college searches may list the institution under as many as four different entries—beginning with "The," "University," "South," or "Sewanee."
- To avoid confusion and to honor the history and character of the institution, a consistent reference to the name of the institution is critical. So, for extended audiences unfamiliar with the institution, the naming convention "Sewanee: The University of the South" should be used on a first reference. Subsequent references may be to "Sewanee" or "the University."
When this naming system was proposed in 2004, it was misinterpreted by some alumni to reflect a change in the official name of the university. A minor scandal ensued, insinuating that the change was intended to "distance" the university from its historic association with Southern culture.
Read more about this topic: Sewanee: The University Of The South
Famous quotes containing the word change:
“I admire people who are suited to the contemplative life.... They can sit inside themselves like honey in a jar and just be. It’s wonderful to have someone like that around, you always feel you can count on them. You can go away and come back, you can change your mind and your hairdo and your politics, and when you get through doing all these upsetting things, you look around and there they are, just the way they were, just being.”
—Elizabeth Janeway (b. 1913)
“The higher the mountain on which you stand, the less change in the prospect from year to year, from age to age. Above a certain height there is no change.”
—Henry David Thoreau (1817–1862)