The seduction community is a self help movement of men, primarily communicating on the Internet, who strive for better sexual success/access with women. Members of the community often call themselves pickup artists (PUA). The community exists mostly through Internet newsletters, marketing (e.g. ads, seminars, one on one coaching), forums and groups, as well as over a hundred local clubs, known as "lairs".
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“I do not mean to imply that the good old days were perfect. But the institutions and structure—the web—of society needed reform, not demolition. To have cut the institutional and community strands without replacing them with new ones proved to be a form of abuse to one generation and to the next. For so many Americans, the tragedy was not in dreaming that life could be better; the tragedy was that the dreaming ended.”
—Richard Louv (20th century)