Going Green
Under the guidance of the Rainforest Alliance and other environmental groups, 30 percent of the publication paper Scholastic buys will be Forest Stewardship Council-certified within five years. A quarter of the paper it uses also will be recycled, with 75 percent being post-consumer waste.
The company bought 95,000 tons of paper in fiscal year 2007. Only 4 percent of that was FSC-certified, and 11 percent contained post-consumer waste fiber.
Scholastic's new website geared toward children is called Scholastic ACT GREEN! It includes interactive features to allow children to create e-cards, "green" plans and earn "green" points.
"Our five-year goals for FSC-certified and recycled paper purchases are ambitious but achievable and important," said Maureen O'Connell, Scholastic's chief financial officer and chief administrative officer.
O'Connell added that Scholastic set records last year with the printing of the seventh Harry Potter book on environmentally sound paper. The company also practices green building principles in the construction and maintenance in its headquarters and other buildings.
Read more about this topic: Scholastic Corporation
Famous quotes containing the word green:
“In his green den the murmuring seal
Close by his sleek companion lies;
While singly we to bedward steal,
And close in fruitless sleep our eyes.”
—George Darley (1795–1846)
“But bear in mind your lover’s wage
Is what your looking-glass can show,
And that he will turn green with rage
At all that is not pictured there.”
—William Butler Yeats (1865–1939)