Satellite Information Services

Satellite Information Services (or SIS for short) is a company which provides news gathering services and broadcasts events such as Horse Racing and Greyhound Racing, as well as Lottery games such as Rapido and 49's, to betting shops in the United Kingdom and Ireland and other Worldwide destinations.

It was formed in 1986 when bookmakers took the opportunity to broadcast live racing in their shops for the first time - previously only live audio commentary was broadcast to Licensed Betting Offices (LBOs) and a 'whiteboard' man transcribed the shows and results in the LBOs. The service was launched initially in Bristol on May 5, 1987 and subsequently rolled out to approximately 10,400 bookmakers in the UK and Ireland.

SIS is owned by Ladbrokes 23%, Caledonia Investments 22.5%, Alternateport Limited 20.5%, William Hill Organisation 19.5%, Fred Done 7.5% and Tote 6%. Minor shareholdings are also held by Leicester Racecourse Holdings Limited, The Bibury Club Limited (Salisbury), Stratford on Avon Racecourse co Ltd, Thirsk Racecourse Ltd, Catterick Racecourse Company Ltd and Frontrelay Ltd.

Ladbrokes PLC, William Hill Organization Limited and the Horserace Totaliser Board are all shareholders of Satellite Information Services (Holdings) Limited. Mr Fred Done (the owner of Betfred bookmakers) is also a private shareholder. Shareholder bookmakers therefore account for approximately 5,800 LBOs receiving the SIS service. Each of the bookmaker shareholders have board members representing them on the SIS (Holdings) Board in the form of Nick Rust(Ladbrokes), Fred Done (Betfred), David Steele (William Hill) and Joe Scanlon (Tote)

In 2008 Amalgamated Racing Limited (trading as TurfTV) entered the marketplace and is SIS's only competitor for the distribution of horse racing and virtual racing products to LBOs in the UK and Ireland. TurfTV does not distribute to any of the Worldwide locations serviced by SIS.

Read more about Satellite Information Services:  External Links

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