Santa Cruz Beach Boardwalk - Cocoanut Grove

Cocoanut Grove

The Cocoanut Grove conference center includes banquet rooms and a performing arts venue at the Santa Cruz Beach Boardwalk. Food, drink, and theater were profitable aspects of the resort since the original Casino of Swanton in 1904. Although gambling was never legal, it was generally known that guests could take boats from the "pleasure pier" to a ship in the harbor to play games of chance in the early days. During Prohibition in the 1930s, serving alcoholic drinks was also outlawed and the Casino changed its name to Cocoanut Grove. The name includes an old spelling of Coconut, Cocos nucifera, which was used in the popular Marx Brothers movie The Cocoanuts of 1929. The name was also used by a number of popular nightclubs of the era, including one in The Ambassador Hotel in Los Angeles, California.

In the 1930s and 1940s, the Grove was a popular spot for major big band acts, including Stan Kenton, Benny Goodman, Lionel Hampton and Tommy Dorsey. Today, the Grove rarely hosts musical acts. It is a venue for weddings, banquets, school formal occasions and reunions, and corporate events. The Grand Ballroom and Sun Room complexes include over 20,000 square feet (1,900 m2) of space and commercial kitchens.

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