Sponsorships
The Sage Group is a patron of The Sage Gateshead, a Tyneside music venue designed by Sir Norman Foster. The Sage Gateshead was completed in 2004 at a cost of £70 million, and has since become a main sight on the River Tyne. It is primarily used for hosting music concerts, but is also used for other events including conferences.
In 2008 Sage funded the revival of The Krypton Factor television series for ITV 1 as a part of the Business Brain Training campaign.
For the 2012 Formula One season Sage are an official supplier for the Marussia F1 team.
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