Commerce and Industry
Rotterdam has always been one of the main centers of the shipping industry in the Netherlands. From the Rotterdam Chamber of the VOC, the worlds first multinational, established in 1602, to the merchant shipping leader Royal Nedlloyd established in 1970, with its corporate headquarters located in the landmark building the 'Willemswerf' in 1988. In 1997 Nedlloyd merged with the British shipping industry leader P&O forming the third largest merchant shipping company in the world. The Anglo-Dutch P&O Nedlloyd was bought by the Danish giant corporation 'AP Moller Maersk' in 2005 and its Dutch operations are still head quartered in the 'Willemswerf'. Rotterdam is also home to the Dutch half of the Anglo-Dutch consumer goods giant Unilever, and Mittal Steel Company N.V., subsidiary of Luxembourg-based Arcelor Mittal, the world's largest steel company.
The Erasmus University has a strong focus on research and education in management and economics. The University is located on the east side of the city and is surrounded by numerous multinational firms. On Brainpark I, Brainpark II, Brainpark III and Het Rivium are located offices of major multinationals. In the center of the city are the above-mentioned Unilever offices, but also Robeco, Fortis (including Mees Pierson and Stad Rotterdam Verzekeringen), ABN AMRO, ING (Nationale Nederlanden), the Rotterdam WTC, and the before mentioned Maersk Line who incorporates the Dutch merchant marine legacy.
The City of Rotterdam makes use of the services of semi-government companies Roteb (to take care of sanitation, waste management and assorted services) and the Port of Rotterdam Authority (to maintain the Port of Rotterdam). Both these companies were once municipal bodies, now they are autonomous entities, owned by the City.
Being the largest port and one of the largest cities of the country, Rotterdam attracts many seeking jobs, especially in the cheap labour segment. The city's unemployment rate is 8.5%, twice the national average.
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