Coaching Career
After retiring Greenwood moved into coaching. He coached Eastbourne United, Oxford University (where he came to the attention of Sir Harold Thompson, a future Chairman of the F.A.), the England Youth and Under-23 teams. He combined the England Under-23 post with being the assistant manager at Arsenal under George Swindin, having moved to Highbury in December 1957. He remained there until April 1961, when he was selected by chairman Reg Pratt to replace Ted Fenton as manager of West Ham United.
Greenwood's reign at West Ham brought them sizeable success. He oversaw the development of players such as the 1966 FIFA World Cup-winning trio of Bobby Moore, Geoff Hurst and Martin Peters, and under him the Hammers won the FA Cup in 1964 and the European Cup Winners' Cup in 1965 - the first two major trophies of their history.
He moved upstairs in 1974, becoming the club's general manager for the next three years, with John Lyall being placed in charge of the first team. In the first season of this arrangement, West Ham won another FA Cup.
After England coach Don Revie's resignation in 1977, Greenwood was appointed full-time manager in the same year, ending his 15-year association with West Ham United. Under Greenwood, England qualified for the 1980 European Championship and then the 1982 World Cup, their first World Cup in 12 years. England came through the tournament unbeaten, but did not win enough games to progress beyond the second group stage. Greenwood resigned after the World Cup and retired from football, with the national coach's job going to Bobby Robson. One major landmark during Greenwood's tenure was the selection of the first black player for England, Viv Anderson, in 1978. Greenwood stated "Yellow, purple or black - if they're good enough, I'll pick them".
Read more about this topic: Ron Greenwood
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